/* KENZI — commerce & sourcing Chine. Couleurs et typos : bloc :root. */
:root {
  --ink: #0e0e0e;
  --ink-2: #1a1a1a;
  --ink-3: #262626;
  --paper: #f4f4f4;
  --white: #fafafa;
  --line: #e3e3e3;
  --soft: #c4c4c4;
  --mute: #8a8a8a;
  --mute-2: #4d4d4d;
  --accent: #ffbe86;          /* jaune rosé, pris au milieu du dégradé du logo Trend */
  --accent-rgb: 255, 190, 134;
  --accent-soft: #ffeedd;
  /* Grands aplats : le dégradé du logo Trend (jaune → rose). Mettre var(--accent) pour un aplat uni. */
  --accent-fill: linear-gradient(120deg, #f9dd50 0%, #f6b47c 50%, #e57fa3 100%);

  --f-display: "Tektur", "Arial Narrow", sans-serif;
  --f-body: "Inter", system-ui, -apple-system, sans-serif;
  --f-mono: "Fragment Mono", ui-monospace, monospace;

  --ease: cubic-bezier(.16, 1, .3, 1);
  --ease-io: cubic-bezier(.76, 0, .24, 1);
  --pad: clamp(16px, 2.4vw, 36px);
  --hdr: 64px;
  --cut: 14px;
}

*, *::before, *::after { box-sizing: border-box; }
[hidden] { display: none !important; }
.hp { position: absolute; left: -9999px; width: 1px; height: 1px; overflow: hidden; }
html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; scroll-padding-top: var(--hdr); }
body {
  margin: 0;
  background: var(--white);
  color: var(--ink);
  font: 400 15px/1.55 var(--f-body);
  -webkit-font-smoothing: antialiased;
  overflow-x: clip;
}
html.is-loading body { overflow: hidden; }
img, video, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
h1, h2, h3, p, ol, ul, dl, dd, fieldset { margin: 0; padding: 0; }
ol, ul { list-style: none; }
fieldset { border: 0; min-width: 0; }
::selection { background: var(--accent); color: var(--ink); }
:focus-visible { outline: 2px solid var(--accent); outline-offset: 3px; }

.wrap { padding-inline: var(--pad); max-width: 1680px; margin-inline: auto; }

/* ---------- Typographie ---------- */
.label {
  font: 400 12px/1.3 var(--f-mono);
  text-transform: uppercase;
  letter-spacing: .02em;
}
.display-xl, .display-l, .display-m, .path-title, .hub-word, .stat-n, .steps-now-n, .step-n, .step h3,
.cat-item h3, .how-t, .m-text, .menu-links a, .hero-card-t, .loader-count, .ftr-giant, .f-q, .logo-word {
  font-family: var(--f-display);
  font-weight: 500;
  text-transform: uppercase;
  letter-spacing: -.01em;
}
.display-xl { font-size: clamp(44px, 6.7vw, 116px); line-height: .9; }
.display-l  { font-size: clamp(38px, 5vw, 84px); line-height: .92; }
.display-m  { font-size: clamp(26px, 2.5vw, 40px); line-height: 1; }
.lead { font-size: clamp(15px, 1.1vw, 17px); line-height: 1.5; color: var(--mute-2); max-width: 44ch; }
.kicker { color: var(--mute-2); margin-bottom: clamp(18px, 2vw, 28px); }

/* Mot surligné : le fond se déroule puis le texte passe à l'accent */
.hl {
  display: inline;
  padding: 0 .1em;
  margin: 0 -.02em;
  background: linear-gradient(var(--ink), var(--ink)) no-repeat left / 0% 100%;
  -webkit-box-decoration-break: clone;
  box-decoration-break: clone;
  transition: background-size .9s var(--ease-io), color .4s ease;
  color: inherit;
}
.is-in .hl, .hl.is-in { background-size: 100% 100%; color: var(--accent); transition-delay: calc(var(--d, 0s) + .35s), calc(var(--d, 0s) + .7s); }
.on-dark .hl { background-image: var(--accent-fill); }
.on-dark .is-in .hl, .on-dark .hl.is-in { color: var(--ink); }

/* Révélation ligne à ligne */
[data-lines] .ln { display: block; overflow: hidden; padding-bottom: .04em; margin-bottom: -.04em; }
[data-lines] .ln > span { display: inline-block; transform: translateY(105%); transition: transform 1.1s var(--ease); transition-delay: calc(var(--i, 0) * 90ms + var(--d, 0s)); }
[data-lines].is-in .ln > span { transform: none; }

[data-reveal] { opacity: 0; transform: translateY(28px); transition: opacity .9s var(--ease), transform 1.1s var(--ease); transition-delay: var(--d, 0s); }
[data-reveal].is-in { opacity: 1; transform: none; }
[data-reveal="clip"] { opacity: 1; transform: none; clip-path: inset(0 0 100% 0); transition: clip-path 1.4s var(--ease-io); transition-delay: var(--d, 0s); }
[data-reveal="clip"].is-in { clip-path: inset(0 0 0 0); }

/* Soulignement animé */
.link-u { position: relative; display: inline-block; }
.link-u::after {
  content: ""; position: absolute; left: 0; right: 0; bottom: -2px; height: 1px;
  background: currentColor; transform: scaleX(0); transform-origin: right; transition: transform .5s var(--ease);
}
.link-u:hover::after { transform: scaleX(1); transform-origin: left; }

/* ---------- Boutons (coin biseauté + lettres qui roulent) ---------- */
.btn {
  --h: 52px;
  position: relative;
  display: inline-flex; align-items: center; justify-content: center; gap: 12px;
  height: var(--h);
  padding: 0 26px 0 22px;
  font: 500 16px/1 var(--f-display);
  text-transform: uppercase;
  letter-spacing: .01em;
  white-space: nowrap;
  cursor: pointer;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - var(--cut)), calc(100% - var(--cut)) 100%, 0 100%);
  transition: background-color .4s var(--ease), color .4s var(--ease);
}
.btn::before {
  content: ""; width: 0; height: 0;
  border-left: 6px solid currentColor; border-top: 5px solid transparent; border-bottom: 5px solid transparent;
  transition: transform .5s var(--ease);
}
.btn:hover::before { transform: translateX(4px); }
.btn .ico { width: 20px; height: 20px; fill: none; stroke: currentColor; stroke-width: 1.6; stroke-linejoin: round; }
.btn:has(.ico)::before { display: none; }
.btn-sm { --h: 40px; font-size: 13px; padding: 0 18px 0 14px; --cut: 10px; }
.btn-lg { --h: 64px; font-size: 18px; padding: 0 32px 0 26px; --cut: 16px; }
.btn-accent { background: var(--accent-fill); color: var(--ink); }
.btn-accent:hover { background: var(--ink); color: var(--accent); }
.btn-ink { background: var(--ink); color: var(--white); }
.btn-ink:hover { background: var(--accent-fill); color: var(--ink); }
.btn-ghost { background: var(--paper); color: var(--ink); }
.btn-ghost:hover { background: var(--line); }
.btn-ghost-light { background: rgba(255, 255, 255, .1); color: var(--white); }
.btn-ghost-light:hover { background: var(--white); color: var(--ink); }

.roll { display: inline-flex; overflow: hidden; line-height: 1.1; }
.roll .ch { display: inline-block; position: relative; transition: transform .55s var(--ease); transition-delay: calc(var(--i) * 18ms); white-space: pre; }
.roll .ch::after { content: attr(data-c); position: absolute; left: 0; top: 100%; }
a:hover .roll .ch, button:hover .roll .ch { transform: translateY(-100%); }

/* ---------- Rideau d'ouverture ---------- */
.loader {
  position: fixed; inset: 0; z-index: 100;
  background: var(--accent-fill); color: var(--ink);
  display: grid; grid-template-rows: auto 1fr auto auto; padding: var(--pad);
  clip-path: polygon(0 0, 100% 0, 100% 100%, 0 100%);
  transition: clip-path 1.1s var(--ease-io);
}
html.is-loaded .loader { clip-path: polygon(0 0, 0 0, 0 0, 0 0); pointer-events: none; }
html.is-loaded .loader > * { opacity: 0; transition: opacity .3s ease; }
.loader-brand { display: flex; align-items: center; gap: 10px; font: 600 22px/1 var(--f-display); }
.loader-brand .logo-mark { background: var(--ink); }
.loader-count { align-self: end; font-size: clamp(96px, 22vw, 360px); line-height: .8; display: flex; align-items: flex-start; }
.loader-pc { font-size: .3em; margin-left: .1em; }
.loader-bar { height: 4px; background: rgba(14, 14, 14, .15); margin: 24px 0 14px; }
.loader-bar span { display: block; height: 100%; width: 0; background: var(--ink); }
.loader-foot { color: var(--ink); }

/* ---------- En-tête ---------- */
.hdr {
  position: fixed; top: 0; left: 0; right: 0; z-index: 50;
  height: var(--hdr);
  display: grid; grid-template-columns: 1fr auto 1fr; align-items: center; gap: 24px;
  padding-inline: var(--pad);
  background: rgba(250, 250, 250, .92);
  backdrop-filter: blur(10px); -webkit-backdrop-filter: blur(10px);
  border-bottom: 1px solid transparent;
  transition: transform .6s var(--ease), border-color .3s ease;
}
.hdr.is-scrolled { border-bottom-color: var(--line); }
.hdr.is-hidden { transform: translateY(-100%); }
.logo { display: inline-flex; align-items: center; gap: 10px; justify-self: start; }
.logo-mark {
  width: 20px; height: 20px; flex: none; background: var(--accent);
  clip-path: polygon(0 0, 100% 0, 100% 62%, 62% 100%, 0 100%);
  box-shadow: inset 0 0 0 2px var(--ink);
}
.logo .logo-mark { background: var(--ink); position: relative; }
.logo .logo-mark::after { content: ""; position: absolute; inset: 5px; background: var(--accent); clip-path: inherit; }
.logo-word { font-size: 22px; font-weight: 600; letter-spacing: .02em; }
.logo-sub { color: var(--mute); padding-left: 12px; border-left: 1px solid var(--line); }
.hdr-nav { display: flex; gap: 28px; }
.hdr-nav a { color: var(--mute-2); transition: color .3s; }
.hdr-nav a:hover { color: var(--ink); }
.hdr-end { justify-self: end; display: flex; align-items: center; gap: 14px; }
.burger { width: 40px; height: 40px; display: grid; place-content: center; gap: 6px; background: var(--ink); clip-path: polygon(0 0, 100% 0, 100% 75%, 75% 100%, 0 100%); }
.burger span { display: block; width: 18px; height: 2px; background: var(--white); transition: transform .5s var(--ease), width .5s var(--ease); }
.burger span:last-child { width: 12px; justify-self: end; }
.burger:hover span:last-child { width: 18px; }
.menu-open .burger span:first-child { transform: translateY(4px) rotate(45deg); }
.menu-open .burger span:last-child { width: 18px; transform: translateY(-4px) rotate(-45deg); }

/* ---------- Menu plein écran ---------- */
.menu {
  position: fixed; inset: 0; z-index: 45;
  background: var(--ink); color: var(--white);
  display: flex; flex-direction: column; justify-content: space-between;
  padding: calc(var(--hdr) + 40px) var(--pad) var(--pad);
  clip-path: inset(0 0 100% 0);
  transition: clip-path .9s var(--ease-io);
  visibility: hidden;
}
.menu-open .menu { clip-path: inset(0 0 0 0); visibility: visible; }
.menu-open .hdr { background: var(--ink); color: var(--white); border-bottom-color: var(--ink-3); }
.menu-open .hdr .hdr-nav { visibility: hidden; }
.menu-open .burger { background: var(--accent); }
.menu-open .burger span { background: var(--ink); }
.menu-links { display: flex; flex-direction: column; }
.menu-links a {
  display: flex; align-items: baseline; gap: 18px;
  font-size: clamp(36px, 7vw, 96px); line-height: 1.02;
  border-bottom: 1px solid var(--ink-3); padding: 8px 0;
  transform: translateY(40px); opacity: 0;
  transition: transform .9s var(--ease), opacity .6s ease, color .3s;
}
.menu-links a .label { color: var(--accent); font-size: 12px; }
.menu-links a:hover { color: var(--accent); }
.menu-open .menu-links a { transform: none; opacity: 1; }
.menu-open .menu-links a:nth-child(1) { transition-delay: .25s; }
.menu-open .menu-links a:nth-child(2) { transition-delay: .3s; }
.menu-open .menu-links a:nth-child(3) { transition-delay: .35s; }
.menu-open .menu-links a:nth-child(4) { transition-delay: .4s; }
.menu-open .menu-links a:nth-child(5) { transition-delay: .45s; }
.menu-foot { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 32px; }
.menu-open { overflow: hidden; }

/* ---------- Accueil ---------- */
.hero {
  position: relative;
  min-height: 100svh;
  padding-top: var(--hdr);
  display: grid;
  grid-template-columns: minmax(0, 1.3fr) minmax(0, 1fr);
  grid-template-rows: 1fr auto;
}
.hero-copy {
  display: flex; flex-direction: column;
  padding: clamp(28px, 4vh, 56px) var(--pad) 28px;
  gap: clamp(20px, 2.6vh, 32px);
}
.hero-copy .kicker { margin: 0; padding-bottom: 14px; border-bottom: 1px solid var(--line); }
.hero-title { flex: 1; display: flex; flex-direction: column; gap: clamp(20px, 2.6vh, 32px); margin: 0; font: inherit; text-transform: none; }
.hero-big { display: block; margin-top: auto; }
.hero-lead { padding-left: 14px; border-left: 2px solid var(--accent); }
.paths { display: grid; grid-template-columns: 1fr 1fr; gap: 10px; }
.path {
  position: relative; overflow: hidden;
  display: grid; grid-template-rows: auto auto 1fr; gap: 8px;
  min-height: 168px; padding: 18px 64px 20px 20px;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 18px), calc(100% - 18px) 100%, 0 100%);
  transition: transform .6s var(--ease);
}
.path::before { content: ""; position: absolute; inset: 0; transform: translateY(101%); transition: transform .7s var(--ease); z-index: 0; }
.path > * { position: relative; z-index: 1; transition: color .4s ease; }
.path:hover::before { transform: none; }
.path-accent { background: var(--accent-fill); color: var(--ink); }
.path-accent::before { background: var(--ink); }
.path-accent:hover > * { color: var(--accent); }
.path-ink { background: var(--ink); color: var(--white); }
.path-ink::before { background: var(--accent-fill); }
.path-ink:hover > * { color: var(--ink); }
.path-n { opacity: .75; }
.path-title { font-size: clamp(22px, 2vw, 32px); line-height: 1; }
.path-desc { font-size: 13.5px; line-height: 1.45; align-self: end; max-width: 34ch; opacity: .85; }
.path-arrow { position: absolute !important; right: 16px; top: 16px; width: 36px; height: 36px; display: grid; place-items: center; }
.path-arrow svg { width: 26px; height: 26px; fill: none; stroke: currentColor; stroke-width: 1.6; transition: transform .6s var(--ease); }
.path:hover .path-arrow svg { transform: translateX(4px) rotate(-45deg); }

.hero-media {
  position: relative; overflow: hidden;
  grid-row: 1 / span 2; grid-column: 2;
  background: var(--ink);
  margin: 0 0 0 0;
}
.hero-media video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.mono { filter: grayscale(1) contrast(1.08) brightness(.95); }
.hero-media-top { position: absolute; top: 18px; left: 18px; right: 18px; display: flex; justify-content: space-between; align-items: center; color: var(--white); }
.tag { display: inline-flex; align-items: center; gap: 8px; height: 28px; padding: 0 12px; background: rgba(14, 14, 14, .55); backdrop-filter: blur(8px); font: 400 12px/1 var(--f-mono); text-transform: uppercase; }
.dot { width: 8px; height: 8px; border-radius: 50%; background: var(--accent); box-shadow: 0 0 0 0 rgba(var(--accent-rgb), .6); animation: pulse 2s infinite; }
@keyframes pulse { 70% { box-shadow: 0 0 0 10px rgba(var(--accent-rgb), 0); } 100% { box-shadow: 0 0 0 0 rgba(var(--accent-rgb), 0); } }
.clocks { display: flex; gap: 14px; background: rgba(14, 14, 14, .55); backdrop-filter: blur(8px); height: 28px; align-items: center; padding: 0 12px; }
.clocks b { font-weight: 400; color: var(--accent); }
.hero-card {
  position: absolute; left: 0; bottom: 0; width: min(100%, 460px);
  background: var(--accent-fill); color: var(--ink);
  padding: 18px 22px 22px;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 22px), calc(100% - 22px) 100%, 0 100%);
}
.hero-card-k { display: flex; align-items: center; gap: 10px; margin-bottom: 14px; }
.hero-card-k .rule { flex: 1; height: 1px; background: var(--ink); }
.hero-card-t { font-size: clamp(24px, 2.2vw, 34px); line-height: 1; margin-bottom: 10px; }
.hero-card-s { font-size: 11px; }
.hero-facts {
  grid-column: 1; grid-row: 2;
  display: grid; grid-template-columns: repeat(4, 1fr);
  border-top: 1px solid var(--line);
  margin: 0 var(--pad);
}
.hero-facts li { padding: 16px 12px 20px 0; display: flex; flex-direction: column; gap: 6px; }
.hero-facts li + li { padding-left: 14px; border-left: 1px solid var(--line); }
.hero-facts .label { color: var(--mute); }
.hero-facts b { font: 500 15px/1.2 var(--f-display); text-transform: uppercase; }

/* ---------- Bandeau défilant ---------- */
.marquee { background: var(--ink); color: var(--white); overflow: hidden; border-block: 1px solid var(--ink); }
.marquee-track { display: flex; align-items: center; width: max-content; animation: marquee 38s linear infinite; }
.marquee span { font: 500 clamp(22px, 2.6vw, 40px)/1 var(--f-display); text-transform: uppercase; padding: 22px 28px; white-space: nowrap; }
.marquee i { width: 14px; height: 14px; background: var(--accent); flex: none; clip-path: polygon(0 0, 100% 0, 100% 60%, 60% 100%, 0 100%); }
.marquee:hover .marquee-track { animation-play-state: paused; }
@keyframes marquee { to { transform: translateX(-50%); } }

/* ---------- Têtes de section ---------- */
section { position: relative; }
.sec-head { padding-top: clamp(80px, 11vw, 160px); padding-bottom: clamp(40px, 5vw, 72px); }
.sec-head-grid { display: grid; grid-template-columns: minmax(0, 1.4fr) minmax(0, 1fr); gap: 40px; align-items: end; }
.sec-head-grid .lead { justify-self: end; }

/* Présentation de Kenzi (section preuve) */
.proof .sec-head-grid { align-items: start; }
.intro { justify-self: end; max-width: 580px; display: flex; flex-direction: column; gap: 18px; }
.intro-t { font: 500 clamp(28px, 2.7vw, 46px)/1.02 var(--f-display); text-transform: uppercase; letter-spacing: -.01em; }
.intro-p { font-size: clamp(17px, 1.3vw, 20px); line-height: 1.5; color: var(--ink); }
.intro-cases { display: flex; flex-wrap: wrap; gap: 8px; }
.intro-cases li { display: inline-flex; align-items: center; height: 40px; padding: 0 14px; background: var(--paper); font: 500 15px/1 var(--f-display); text-transform: uppercase; clip-path: polygon(0 0, 100% 0, 100% 70%, calc(100% - 9px) 100%, 0 100%); }
.intro-cases li.is-key { flex-basis: 100%; height: auto; flex-direction: column; align-items: flex-start; gap: 6px; padding: 14px 18px 16px; background: var(--accent-fill); clip-path: polygon(0 0, 100% 0, 100% calc(100% - 14px), calc(100% - 14px) 100%, 0 100%); }
.intro-cases li.is-key b { font: 500 clamp(20px, 1.7vw, 26px)/1 var(--f-display); }
.intro-cases li.is-key span { font: 400 15px/1.4 var(--f-body); text-transform: none; }
.intro-tl { display: grid; grid-template-columns: repeat(3, 1fr); border-top: 1px solid var(--ink); margin-top: 4px; }
.intro-tl li { display: flex; flex-direction: column; gap: 6px; padding: 14px 12px 0 0; }
.intro-tl li + li { padding-left: 14px; border-left: 1px solid var(--line); }
.intro-tl .label { color: var(--mute); }
.intro-tl b { font: 500 clamp(20px, 1.6vw, 26px)/1 var(--f-display); text-transform: uppercase; }
.intro-tl li > span:last-child { color: var(--mute-2); font-size: 14px; }

/* ---------- 01 Preuve : rail horizontal ---------- */
.proof { background: var(--white); }
.rail { position: relative; }
.rail-sticky { position: sticky; top: 0; height: 100vh; display: flex; flex-direction: column; justify-content: center; gap: 28px; overflow: hidden; padding-top: var(--hdr); }
.rail-track { display: flex; gap: 16px; padding-inline: var(--pad); width: max-content; will-change: transform; }
.shop {
  position: relative; flex: none;
  width: clamp(300px, 40vw, 620px);
  height: min(66vh, 620px);
  background: var(--paper);
  display: grid; grid-template-rows: 1fr auto;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 22px), calc(100% - 22px) 100%, 0 100%);
}
.shop-media { position: relative; overflow: hidden; background: var(--ink); }
.shop-media img, .shop-media video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; transition: opacity .6s ease, transform 1.2s var(--ease), filter .6s ease; }
.shop-media img { filter: grayscale(1) contrast(1.05); }
.shop-media video { opacity: 0; }
.shop:hover .shop-media img { filter: grayscale(0); transform: scale(1.04); }
.shop.is-playing .shop-media video { opacity: 1; }
.shop-idx { position: absolute; top: 14px; left: 14px; z-index: 2; color: var(--white); background: rgba(14, 14, 14, .55); padding: 6px 10px; backdrop-filter: blur(6px); }
.shop-date { position: absolute; top: 14px; right: 14px; z-index: 2; color: var(--ink); background: var(--accent-fill); padding: 6px 10px; }
.shop-info { display: grid; grid-template-columns: 1fr auto; gap: 6px 20px; padding: 18px 20px 24px; align-items: end; }
.shop-name { font: 500 clamp(26px, 2.4vw, 40px)/1 var(--f-display); text-transform: uppercase; }
.shop-name em { font-style: normal; color: var(--mute); }
.shop-addr { color: var(--mute-2); grid-column: 1; }
.shop-link { grid-row: 1 / span 2; grid-column: 2; display: inline-flex; align-items: center; gap: 6px; }
.shop-link svg, .cat-cta svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 1.6; }
.shop-next { background: var(--ink); color: var(--white); grid-template-rows: 1fr; }
.shop-next-in { display: flex; flex-direction: column; justify-content: space-between; padding: 28px; height: 100%; border: 1px dashed var(--ink-3); }
.shop-next .display-l { color: var(--white); }
.shop-next .lead { color: var(--soft); margin: 16px 0 24px; }
.only-m { display: none; }
.rail-meta { display: flex; align-items: center; gap: 18px; width: 100%; color: var(--mute-2); }
.rail-bar { flex: 1; height: 2px; background: var(--line); position: relative; overflow: hidden; }
.rail-bar span { position: absolute; inset: 0; background: var(--ink); transform: scaleX(0); transform-origin: left; }

.stats { display: grid; grid-template-columns: repeat(4, 1fr); gap: 10px; padding-top: clamp(40px, 6vw, 96px); padding-bottom: clamp(80px, 10vw, 150px); }
.stat { background: var(--paper); padding: 20px 20px 24px; display: flex; flex-direction: column; gap: 14px; min-height: 260px; }
.stat .label { color: var(--mute-2); }
.stat-n { font-size: clamp(88px, 9vw, 150px); line-height: .8; margin-top: auto; }
.stat-s { color: var(--mute-2); font-size: 14px; max-width: 30ch; padding-top: 14px; border-top: 1px solid var(--line); }
.stat-accent { background: var(--accent-fill); }
.stat-accent .label, .stat-accent .stat-s { color: var(--ink); }
.stat-accent .stat-s { border-color: rgba(14, 14, 14, .2); }

/* Compteur à chiffres qui roulent */
.count { display: inline-flex; overflow: hidden; height: 1em; line-height: 1; vertical-align: top; }
.count .col { display: flex; flex-direction: column; transition: transform 1.8s var(--ease); transition-delay: calc(var(--i, 0) * 120ms); }
.count .col span { height: 1em; display: block; }

/* ---------- 02 Deux parcours ---------- */
.split { background: var(--paper); padding-bottom: clamp(80px, 10vw, 150px); }
.split-grid { display: grid; grid-template-columns: 1fr minmax(220px, .55fr) 1fr; gap: 10px; align-items: stretch; }
.split-card {
  background: var(--white); padding: clamp(22px, 2.4vw, 36px);
  display: flex; flex-direction: column; gap: 28px;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 24px), calc(100% - 24px) 100%, 0 100%);
}
.split-card .btn { align-self: flex-start; margin-top: auto; }
.split-top { display: flex; justify-content: space-between; color: var(--mute); padding-bottom: 14px; border-bottom: 1px solid var(--line); }
.split-dl { display: grid; gap: 20px; }
.split-dl dt { color: var(--mute); margin-bottom: 6px; }
.split-dl dd { font-size: 16px; line-height: 1.5; max-width: 40ch; }
.split-card-dark { background: var(--ink); color: var(--white); }
.split-card-dark .split-top { border-color: var(--ink-3); }
.split-card-dark dd { color: var(--soft); }
.split-hub {
  background: var(--accent-fill); color: var(--ink);
  display: flex; flex-direction: column; align-items: center; justify-content: space-between; text-align: center;
  padding: 24px 16px; gap: 20px; overflow: hidden;
}
.hub-word { font-size: clamp(52px, 5.4vw, 92px); line-height: .9; writing-mode: vertical-rl; transform: rotate(180deg); }
.hub-flow { height: 160px; overflow: hidden; width: 100%; mask-image: linear-gradient(transparent, #000 30%, #000 70%, transparent); -webkit-mask-image: linear-gradient(transparent, #000 30%, #000 70%, transparent); }
.hub-flow-track { display: flex; flex-direction: column; animation: flow 12s linear infinite; }
.hub-flow-track span { font: 400 12px/2.4 var(--f-mono); text-transform: uppercase; }
@keyframes flow { to { transform: translateY(-50%); } }
.hub-s { font-size: 13px; line-height: 1.45; max-width: 22ch; }

/* ---------- 03 Étapes ---------- */
.steps-sec { background: var(--white); }
.steps-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.15fr); gap: clamp(32px, 5vw, 96px); padding-top: clamp(80px, 11vw, 160px); padding-bottom: clamp(80px, 11vw, 160px); }
.steps-sticky { position: sticky; top: calc(var(--hdr) + 40px); display: flex; flex-direction: column; gap: 28px; align-items: flex-start; }
.steps-sticky .kicker { margin: 0; }
.steps-now { display: flex; align-items: flex-end; gap: 12px; padding: 16px 0; border-block: 1px solid var(--line); width: 100%; }
.steps-now .label { color: var(--mute); padding-bottom: 8px; }
.steps-now-n { font-size: clamp(64px, 6vw, 104px); line-height: .8; }
.steps { counter-reset: s; }
.step {
  position: relative;
  display: grid; grid-template-columns: clamp(52px, 7vw, 120px) minmax(0, 1fr); gap: 20px;
  padding: clamp(26px, 3vw, 40px) 0;
  border-top: 1px solid var(--line);
  color: var(--soft);
  transition: color .5s ease;
}
.step:last-child { border-bottom: 1px solid var(--line); }
.step::before { content: ""; position: absolute; left: 0; top: -1px; height: 2px; width: 100%; background: var(--ink); transform: scaleX(0); transform-origin: left; transition: transform .9s var(--ease); }
.step.is-active, .step.is-done { color: var(--ink); }
.step.is-active::before { transform: scaleX(1); }
.step-n { font-size: clamp(36px, 3.6vw, 60px); line-height: .85; transition: color .5s ease; }
.step.is-active .step-n { color: var(--ink); -webkit-text-stroke: 0; }
.step-head { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 8px 16px; margin-bottom: 12px; }
.step h3 { font-size: clamp(24px, 2.3vw, 36px); line-height: 1; }
.step p { font-size: 16px; line-height: 1.55; max-width: 48ch; color: inherit; transition: color .5s; }
.step.is-active p, .step.is-done p { color: var(--mute-2); }
.chip { font: 400 11px/1 var(--f-mono); text-transform: uppercase; padding: 7px 10px; background: var(--paper); color: var(--mute-2); white-space: nowrap; clip-path: polygon(0 0, 100% 0, 100% 65%, calc(100% - 7px) 100%, 0 100%); }
.chip-accent { background: var(--ink); color: var(--accent); }

/* ---------- Manifeste ---------- */
.manifesto { height: 260vh; background: var(--ink); color: var(--white); }
.m-sticky { position: sticky; top: 0; height: 100vh; display: flex; align-items: center; overflow: hidden; }
.m-inner { width: 100%; display: flex; flex-direction: column; gap: clamp(24px, 4vh, 48px); }
.m-label { color: var(--accent); }
.m-text { font-size: clamp(38px, 6.2vw, 108px); line-height: .98; max-width: 16ch; }
.m-text .w { color: #333; transition: color .35s ease; }
.m-text .w.on { color: var(--white); }
.m-text .hl { color: inherit; background-image: var(--accent-fill); }
.m-text .hl.on { background-size: 100% 100%; transition-delay: 0s; }
.m-text .hl.on .w { color: var(--ink); }
.m-foot { display: flex; align-items: center; gap: 18px; color: var(--mute); }
.m-bar { flex: 1; max-width: 360px; height: 2px; background: var(--ink-3); position: relative; }
.m-bar span { position: absolute; inset: 0; background: var(--accent-fill); transform: scaleX(0); transform-origin: left; }

/* ---------- 04 Gros ---------- */
.bulk { background: var(--white); padding-bottom: clamp(80px, 10vw, 150px); }
.cat { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }
.cat-item {
  position: relative; overflow: hidden;
  background: var(--paper); min-height: 300px;
  display: flex; flex-direction: column; gap: 14px;
  padding: 20px 22px 22px;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 20px), calc(100% - 20px) 100%, 0 100%);
  isolation: isolate;
}
.cat-item::before { content: ""; position: absolute; inset: 0; background: var(--ink); transform: translateY(101%); transition: transform .7s var(--ease); z-index: -1; }
.cat-item:hover::before { transform: none; }
.cat-item > * { transition: color .4s ease; }
.cat-item:hover { color: var(--white); }
.cat-top { display: flex; justify-content: space-between; color: var(--mute); }
.cat-item h3 { font-size: clamp(26px, 2.3vw, 38px); line-height: 1; margin-top: auto; max-width: 12ch; }
.cat-ex { color: var(--mute-2); line-height: 1.6; max-width: 40ch; }
.cat-item:hover .cat-ex, .cat-item:hover .cat-top { color: var(--soft); }
.cat-cta { display: inline-flex; align-items: center; gap: 8px; align-self: flex-start; font: 500 15px/1 var(--f-display); text-transform: uppercase; padding: 12px 14px; background: var(--white); color: var(--ink); clip-path: polygon(0 0, 100% 0, 100% 70%, calc(100% - 10px) 100%, 0 100%); transition: background .3s, color .3s; }
.cat-item:hover .cat-cta { background: var(--accent); }
.cat-cta svg { transition: transform .5s var(--ease); }
.cat-cta:hover svg { transform: translate(2px, -2px); }
.cat-item-accent { background: var(--accent-fill); }
.cat-item-accent .cat-top, .cat-item-accent .cat-ex { color: var(--ink); }

.how { margin-top: clamp(56px, 7vw, 110px); display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 2.2fr); gap: 40px 56px; align-items: start; }
.how-head { display: flex; flex-direction: column; gap: 14px; }
.how-head .label { color: var(--mute); }
.how-t { font-size: clamp(28px, 2.6vw, 44px); line-height: 1; }
.how-list { display: grid; grid-template-columns: repeat(4, 1fr); border-top: 1px solid var(--ink); }
.how-list li { display: flex; flex-direction: column; gap: 10px; padding: 18px 18px 0 0; }
.how-list li + li { padding-left: 18px; border-left: 1px solid var(--line); }
.how-list .label { color: var(--mute); }
.how-list b { font: 500 22px/1 var(--f-display); text-transform: uppercase; }
.how-list li > span:last-child { color: var(--mute-2); font-size: 14px; line-height: 1.5; }
.how-cta { grid-column: 2; justify-self: start; }

/* ---------- 05 Franchise ---------- */
.franchise { background: var(--ink); color: var(--white); }
.franchise .hl { background-image: var(--accent-fill); }
.franchise .is-in .hl { color: var(--ink); }
.franchise-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: clamp(32px, 5vw, 96px); padding-top: clamp(80px, 10vw, 150px); padding-bottom: clamp(80px, 10vw, 150px); align-items: center; }
.franchise-media { position: relative; aspect-ratio: 4 / 5; background: var(--ink-3); overflow: hidden; clip-path: polygon(0 0, 100% 0, 100% calc(100% - 28px), calc(100% - 28px) 100%, 0 100%); }
.franchise-media video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.franchise-logo { position: absolute; left: 20px; bottom: 20px; width: clamp(130px, 15vw, 220px); height: auto; filter: drop-shadow(0 4px 14px rgba(0, 0, 0, .45)); }
.franchise-tag { position: absolute; top: 18px; left: 18px; color: var(--white); }
.franchise-copy { display: flex; flex-direction: column; gap: 28px; align-items: flex-start; }
.franchise-grid { align-items: start; }
.franchise-media { position: sticky; top: calc(var(--hdr) + 32px); }
.franchise-now { font: 500 clamp(19px, 1.5vw, 24px)/1.3 var(--f-display); text-transform: uppercase; max-width: 30ch; padding-left: 14px; border-left: 2px solid var(--accent); }

/* Bloc rentabilité (franchise) : on explique pourquoi, sans publier de chiffres */
.renta { position: relative; width: 100%; max-width: 620px; padding: 24px 24px 22px; background: var(--ink-2); display: flex; flex-direction: column; gap: 18px; clip-path: polygon(0 0, 100% 0, 100% calc(100% - 22px), calc(100% - 22px) 100%, 0 100%); }
.renta::before { content: ""; position: absolute; left: 0; right: 0; top: 0; height: 3px; background: var(--accent-fill); }
.renta-k { color: var(--accent); }
.renta-t { font: 500 clamp(28px, 2.6vw, 42px)/1 var(--f-display); text-transform: uppercase; }
.renta-why { display: grid; gap: 0; border-top: 1px solid var(--ink-3); }
.renta-why li { display: grid; grid-template-columns: 34px 1fr; gap: 2px 12px; padding: 14px 0; border-bottom: 1px solid var(--ink-3); }
.renta-why .label { color: var(--accent); grid-row: span 2; padding-top: 3px; }
.renta-why b { font: 500 18px/1.15 var(--f-display); text-transform: uppercase; }
.renta-why li > span:last-child { color: var(--soft); font-size: 14.5px; line-height: 1.45; }
.renta-note { color: var(--mute); font-size: 13.5px; line-height: 1.5; }
.franchise-copy .kicker { color: var(--soft); margin: 0; }
.franchise-copy .lead { color: var(--soft); }
.ticks { display: grid; gap: 0; width: 100%; max-width: 520px; }
.ticks li { display: flex; align-items: center; gap: 14px; padding: 14px 0; border-top: 1px solid var(--ink-3); font: 500 17px/1.2 var(--f-display); text-transform: uppercase; }
.ticks li:last-child { border-bottom: 1px solid var(--ink-3); }
.ticks li::before { content: ""; width: 10px; height: 10px; background: var(--accent); flex: none; clip-path: polygon(0 0, 100% 0, 100% 60%, 60% 100%, 0 100%); }

/* ---------- 06 Formulaire ---------- */
.project { background: var(--paper); }
.project-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.1fr); gap: clamp(32px, 5vw, 96px); padding-top: clamp(80px, 10vw, 150px); padding-bottom: clamp(80px, 10vw, 150px); align-items: start; }
.project-aside { display: flex; flex-direction: column; gap: 28px; position: sticky; top: calc(var(--hdr) + 40px); }
.project-aside .kicker { margin: 0; }
.next { border-top: 1px solid var(--soft); }
.next li { display: flex; gap: 18px; align-items: baseline; padding: 14px 0; border-bottom: 1px solid var(--soft); font: 500 17px/1.2 var(--f-display); text-transform: uppercase; }
.next .label { color: var(--mute); }
.direct { display: flex; flex-wrap: wrap; gap: 8px 20px; align-items: center; }
.direct .label { color: var(--mute); }
.direct a { font: 500 15px/1 var(--f-display); text-transform: uppercase; }
.direct a[data-email] { font: 500 15px/1 var(--f-body); text-transform: none; }

.form {
  background: var(--white); padding: clamp(22px, 2.6vw, 40px);
  display: flex; flex-direction: column; gap: 24px;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 28px), calc(100% - 28px) 100%, 0 100%);
  min-height: 560px;
}
.form-top { display: flex; flex-direction: column; gap: 12px; color: var(--mute-2); }
.form-prog { display: grid; grid-template-columns: repeat(4, 1fr); gap: 6px; }
.form-prog span { height: 6px; background: var(--line); position: relative; overflow: hidden; }
.form-prog span::after { content: ""; position: absolute; inset: 0; background: var(--ink); transform: scaleX(0); transform-origin: left; transition: transform .7s var(--ease); }
.form-prog span.on::after { transform: scaleX(1); }
.form-prog span.cur::after { background: var(--accent); }
.f-step { display: none; flex-direction: column; gap: 16px; }
.f-step.is-active { display: flex; animation: stepIn .7s var(--ease); }
@keyframes stepIn { from { opacity: 0; transform: translateX(24px); } }
.f-q { font-size: clamp(24px, 2.2vw, 34px); line-height: 1; margin-bottom: 4px; padding: 0; }
.f-q-sm { font-size: 18px; margin-top: 10px; }
.opts { display: flex; gap: 8px; }
.opts-col { flex-direction: column; }
.opts-chips { flex-wrap: wrap; }
.opt, .chip-opt { position: relative; cursor: pointer; }
.opt input, .chip-opt input { position: absolute; opacity: 0; pointer-events: none; }
.opt > span { display: flex; justify-content: space-between; align-items: center; gap: 16px; padding: 18px 20px; background: var(--paper); border: 1px solid transparent; transition: background .3s, border-color .3s, color .3s; clip-path: polygon(0 0, 100% 0, 100% calc(100% - 12px), calc(100% - 12px) 100%, 0 100%); }
.opt b { font: 500 19px/1.1 var(--f-display); text-transform: uppercase; }
.opt small { font: 400 11px/1.2 var(--f-mono); text-transform: uppercase; color: var(--mute); text-align: right; }
.opt:hover > span { border-color: var(--soft); }
.opt input:checked + span { background: var(--ink); color: var(--white); }
.opt input:checked + span small { color: var(--accent); }
.opt input:focus-visible + span, .chip-opt input:focus-visible + span { outline: 2px solid var(--accent); outline-offset: 2px; }
.chip-opt span { display: inline-flex; align-items: center; height: 40px; padding: 0 14px; background: var(--paper); font: 400 12px/1 var(--f-mono); text-transform: uppercase; border: 1px solid transparent; transition: background .3s, border-color .3s, color .3s; }
.chip-opt:hover span { border-color: var(--soft); }
.chip-opt input:checked + span { background: var(--accent); color: var(--ink); border-color: var(--ink); }
.field { display: flex; flex-direction: column; gap: 8px; }
.field .label { color: var(--mute-2); }
.field input, .field textarea {
  font: 400 16px/1.4 var(--f-body); color: var(--ink);
  background: transparent; border: 0; border-bottom: 1px solid var(--soft); border-radius: 0;
  padding: 10px 0; outline: 0; transition: border-color .3s;
  resize: vertical;
}
.field input:focus, .field textarea:focus { border-bottom-color: var(--ink); box-shadow: 0 1px 0 var(--ink); }
.field input::placeholder, .field textarea::placeholder { color: var(--soft); }
.field.is-bad input { border-bottom-color: #e5484d; }
.fields-2 { display: grid; grid-template-columns: 1fr 1fr; gap: 16px; }
.consent { display: flex; gap: 12px; align-items: flex-start; font-size: 13px; color: var(--mute-2); cursor: pointer; }
.consent input { width: 18px; height: 18px; accent-color: var(--ink); margin: 1px 0 0; flex: none; }
.f-group { display: flex; flex-direction: column; gap: 16px; }
.f-aside { font-size: 14px; color: var(--mute-2); padding-top: 6px; }
.f-aside a { color: var(--ink); font-weight: 500; }
.f-done .btn { align-self: flex-start; }
.f-note { background: var(--accent-soft); padding: 16px; display: flex; flex-direction: column; gap: 12px; align-items: flex-start; font-size: 14px; }
.f-error { color: #c4262c; font: 400 12px/1.3 var(--f-mono); text-transform: uppercase; }
.form-nav { display: flex; gap: 10px; margin-top: auto; justify-content: flex-end; }
.form-nav #f-back { margin-right: auto; }
.f-done { display: flex; flex-direction: column; align-items: flex-start; gap: 18px; margin: auto 0; }
.f-done-mark { width: 72px; height: 72px; display: grid; place-items: center; background: var(--accent-fill); clip-path: polygon(0 0, 100% 0, 100% 75%, 75% 100%, 0 100%); }
.f-done-mark svg { width: 34px; height: 34px; fill: none; stroke: var(--ink); stroke-width: 2.2; stroke-dasharray: 30; stroke-dashoffset: 30; animation: draw .8s .3s var(--ease) forwards; }
@keyframes draw { to { stroke-dashoffset: 0; } }
.f-done-demo { color: var(--mute); }
.form.is-done .form-top, .form.is-done .f-step, .form.is-done .form-nav, .form.is-done .f-error { display: none !important; }

/* ---------- 07 FAQ ---------- */
.faq { background: var(--white); }
.faq-grid { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.25fr); gap: clamp(32px, 5vw, 96px); padding-top: clamp(80px, 10vw, 150px); padding-bottom: clamp(80px, 10vw, 150px); align-items: start; }
.faq-aside { position: sticky; top: calc(var(--hdr) + 40px); display: flex; flex-direction: column; gap: 28px; }
.faq-aside .kicker { margin: 0; }
.acc { border-top: 1px solid var(--ink); }
.acc-item { border-bottom: 1px solid var(--line); }
.acc-q { width: 100%; display: flex; justify-content: space-between; align-items: center; gap: 24px; padding: 22px 0; text-align: left; font: 500 clamp(18px, 1.6vw, 24px)/1.15 var(--f-display); text-transform: uppercase; transition: color .3s; }
.acc-q:hover { color: var(--mute-2); }
.acc-q i { position: relative; width: 34px; height: 34px; flex: none; background: var(--paper); transition: background .4s, transform .6s var(--ease); clip-path: polygon(0 0, 100% 0, 100% 70%, 70% 100%, 0 100%); }
.acc-q i::before, .acc-q i::after { content: ""; position: absolute; left: 50%; top: 50%; width: 12px; height: 1.6px; background: currentColor; transform: translate(-50%, -50%); transition: transform .5s var(--ease); }
.acc-q i::after { transform: translate(-50%, -50%) rotate(90deg); }
.acc-item.is-open .acc-q i { background: var(--accent); }
.acc-item.is-open .acc-q i::after { transform: translate(-50%, -50%) rotate(0); }
.acc-a { display: grid; grid-template-rows: 0fr; transition: grid-template-rows .6s var(--ease); }
.acc-a > div { overflow: hidden; }
.acc-a p { padding: 0 60px 24px 0; color: var(--mute-2); font-size: 16px; max-width: 62ch; }
.acc-item.is-open .acc-a { grid-template-rows: 1fr; }

/* ---------- Pied de page ---------- */
.ftr { background: var(--ink); color: var(--white); overflow: hidden; }
.ftr .hl { background-image: var(--accent-fill); }
.ftr .is-in .hl { color: var(--ink); }
.ftr-cta { padding-top: clamp(80px, 10vw, 150px); padding-bottom: clamp(56px, 6vw, 96px); display: flex; flex-direction: column; gap: 32px; border-bottom: 1px solid var(--ink-3); }
.ftr-cta .kicker { color: var(--soft); margin: 0; }
.ftr-btns { display: flex; flex-wrap: wrap; gap: 10px; }
.ftr-cols { display: grid; grid-template-columns: repeat(3, 1fr) auto; gap: 32px; padding-top: 48px; padding-bottom: 48px; }
.ftr-cols > div { display: flex; flex-direction: column; align-items: flex-start; gap: 10px; }
.ftr-cols a, #ftr-shops a { color: var(--soft); transition: color .3s; font-size: 15px; }
.ftr-cols a:hover { color: var(--white); }
#ftr-shops { display: flex; flex-direction: column; align-items: flex-start; gap: 10px; }
.ftr-h { color: var(--mute); margin-bottom: 6px; }
.ftr-top { justify-content: flex-end; }
.ftr-top button { color: var(--soft); }
.ftr-giant { font-size: 27.5vw; line-height: .76; text-align: center; color: var(--ink-2); letter-spacing: -.03em; padding-top: 2vw; user-select: none; white-space: nowrap; }
.ftr-giant span { display: inline-block; transform: translateY(var(--gy, 30%)); background: linear-gradient(180deg, #232323 0%, var(--ink) 92%); -webkit-background-clip: text; background-clip: text; color: transparent; }
.ftr-bottom { display: flex; justify-content: space-between; flex-wrap: wrap; gap: 12px; padding-top: 18px; padding-bottom: 22px; color: var(--mute); border-top: 1px solid var(--ink-3); position: relative; }

/* ---------- Bandeau rendez-vous (monte du bas) ---------- */
.promo {
  position: fixed; left: 0; right: 0; bottom: 0; z-index: 42;
  display: flex; justify-content: center;
  padding: 0 var(--pad);
  transform: translateY(110%);
  transition: transform .9s var(--ease), visibility 0s linear .9s;
  visibility: hidden;
  pointer-events: none;
}
.promo-open .promo { transform: none; visibility: visible; transition: transform .9s var(--ease), visibility 0s; }
.promo-in {
  position: relative; pointer-events: auto;
  width: min(100%, 1080px);
  display: grid; grid-template-columns: 1fr auto; align-items: center; gap: 20px 32px;
  padding: 24px 72px 24px 28px;
  background: var(--ink); color: var(--white);
  clip-path: polygon(0 0, calc(100% - 22px) 0, 100% 22px, 100% 100%, 0 100%);
}
.promo-in::before { content: ""; position: absolute; left: 0; right: 0; top: 0; height: 3px; background: var(--accent-fill); transform: scaleX(0); transform-origin: left; transition: transform 1.2s var(--ease) .3s; }
.promo-open .promo-in::before { transform: scaleX(1); }
.promo-txt { display: flex; flex-direction: column; gap: 8px; }
.promo-k { display: flex; align-items: center; gap: 8px; color: var(--soft); }
.promo-t { font: 500 clamp(24px, 2.4vw, 36px)/1 var(--f-display); text-transform: uppercase; }
.promo-t .hl { color: var(--ink); background-image: var(--accent-fill); background-size: 100% 100%; }
.promo-s { color: var(--soft); font-size: 14px; max-width: 52ch; }
.promo-x {
  position: absolute; top: 14px; right: 16px;
  width: 36px; height: 36px; display: grid; place-items: center;
  background: rgba(255, 255, 255, .08); color: var(--white);
  transition: background .3s, color .3s, transform .5s var(--ease);
}
.promo-x svg { width: 16px; height: 16px; fill: none; stroke: currentColor; stroke-width: 1.8; }
.promo-x:hover { background: var(--white); color: var(--ink); transform: rotate(90deg); }
.promo-open .fab, .promo-open .fab.is-on { transform: translateY(140%); }
@media (max-width: 700px) {
  .promo { padding: 0; }
  .promo-in { grid-template-columns: 1fr; gap: 16px; padding: 20px var(--pad) calc(18px + env(safe-area-inset-bottom)); }
  .promo-txt { padding-right: 44px; }
  .promo-s { font-size: 13.5px; }
  .promo-cta { width: 100%; }
}

/* ---------- Bouton WhatsApp flottant ---------- */
.fab {
  position: fixed; right: var(--pad); bottom: var(--pad); z-index: 40;
  display: inline-flex; align-items: center; gap: 10px; height: 52px; padding: 0 18px 0 14px;
  background: var(--accent-fill); color: var(--ink);
  font: 500 15px/1 var(--f-display); text-transform: uppercase;
  clip-path: polygon(0 0, 100% 0, 100% calc(100% - 12px), calc(100% - 12px) 100%, 0 100%);
  transform: translateY(140%); transition: transform .7s var(--ease), background .3s, color .3s;
}
.fab svg { width: 22px; height: 22px; fill: none; stroke: currentColor; stroke-width: 1.6; stroke-linejoin: round; }
.fab.is-on { transform: none; }
.fab:hover { background: var(--ink); color: var(--accent); }

/* ---------- Responsive ---------- */
@media (max-width: 1180px) {
  .hdr-nav { display: none; }
  .hdr { grid-template-columns: 1fr auto; }
  .logo-sub { display: none; }
  .hero-facts { grid-template-columns: repeat(2, 1fr); }
  .hero-facts li:nth-child(3) { border-left: 0; padding-left: 0; }
  .hero-facts li:nth-child(n+3) { border-top: 1px solid var(--line); }
  .stats { grid-template-columns: repeat(2, 1fr); }
  .split-grid { grid-template-columns: 1fr 1fr; }
  .split-hub { grid-column: 1 / -1; grid-row: 1; flex-direction: row; padding: 18px 24px; }
  .hub-word { writing-mode: horizontal-tb; transform: none; font-size: clamp(44px, 7vw, 72px); }
  .hub-flow { height: 70px; width: auto; flex: 1; }
  .hub-s { text-align: right; }
  .cat { grid-template-columns: repeat(2, 1fr); }
  .how { grid-template-columns: minmax(0, 1fr); }
  .how-cta { grid-column: 1; }
}

@media (max-width: 900px) {
  :root { --hdr: 58px; --cut: 12px; }
  .btn-sm span[data-roll] { font-size: 12px; }
  .hdr .btn-sm { display: none; }
  .hero { grid-template-columns: minmax(0, 1fr); grid-template-rows: auto; min-height: 0; }
  .hero-copy { padding-top: 24px; }
  .hero-big { margin-top: 8px; }
  .hero-media { grid-row: auto; grid-column: 1; aspect-ratio: 4 / 5; margin: 0 var(--pad); }
  .hero-facts { grid-column: 1; grid-row: auto; margin-top: 8px; }
  .paths { grid-template-columns: 1fr; }
  .path { min-height: 0; }
  .sec-head-grid { grid-template-columns: minmax(0, 1fr); gap: 24px; }
  .sec-head-grid .lead { justify-self: start; }
  .intro { justify-self: start; }
  .only-d { display: none; }
  .only-m { display: inline; }
  .rail { height: auto !important; }
  .rail-sticky { position: relative; height: auto; padding-top: 0; }
  .rail-track { width: auto; overflow-x: auto; scroll-snap-type: x mandatory; scrollbar-width: none; transform: none !important; padding-bottom: 4px; }
  .rail-track::-webkit-scrollbar { display: none; }
  .shop { width: 82vw; height: 112vw; max-height: 560px; scroll-snap-align: start; }
  .split-grid, .cat { grid-template-columns: minmax(0, 1fr); }
  .split-hub { flex-direction: column; align-items: flex-start; text-align: left; }
  .hub-flow { display: none; }
  .hub-s { text-align: left; }
  .steps-grid, .franchise-grid, .project-grid, .faq-grid { grid-template-columns: minmax(0, 1fr); }
  .steps-sticky, .project-aside, .faq-aside, .franchise-media { position: relative; top: 0; }
  .steps-now { display: none; }
  .how-list { grid-template-columns: 1fr 1fr; }
  .how-list li:nth-child(3) { border-left: 0; padding-left: 0; }
  .how-list li:nth-child(n+3) { margin-top: 18px; border-top: 1px solid var(--line); }
  .cat-item { min-height: 240px; }
  .manifesto { height: 200vh; }
  .ftr-cols { grid-template-columns: 1fr 1fr; }
  .ftr-top { grid-column: 1 / -1; }
  .fab .fab-t { display: none; }
  .fab { padding: 0 15px; }
}

@media (max-width: 560px) {
  .stats { grid-template-columns: 1fr 1fr; }
  .stat { min-height: 200px; padding: 16px; }
  .stat-n { font-size: 84px; }
  .fields-2 { grid-template-columns: 1fr; }
  .form-nav { flex-wrap: wrap; }
  .opt > span { flex-direction: column; align-items: flex-start; gap: 6px; }
  .opt small { text-align: left; }
  .how-list { grid-template-columns: 1fr; }
  .how-list li + li { border-left: 0; padding-left: 0; margin-top: 18px; border-top: 1px solid var(--line); }
  .ftr-btns .btn { width: 100%; }
  .btn-lg { --h: 58px; font-size: 16px; }
  .how-cta { width: 100%; white-space: normal; text-align: center; }
}

/* Petits téléphones (320-400 px) : les mots longs et les boutons doivent tenir dans la largeur */
@media (max-width: 400px) {
  .display-xl { font-size: 12.4vw; }
  .display-l { font-size: 10vw; }
  .btn { font-size: 14px; padding: 0 16px 0 14px; gap: 8px; }
  .btn-lg { font-size: 15px; padding: 0 20px 0 16px; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { animation-duration: .01ms !important; animation-iteration-count: 1 !important; transition-duration: .01ms !important; transition-delay: 0s !important; }
  html { scroll-behavior: auto; }
  [data-reveal], [data-lines] .ln > span { opacity: 1; transform: none; }
  [data-reveal="clip"] { clip-path: none; }
}